“ You can pay upward of $40 or $50 for a bra, ” said Edward Upton, Owner of Cheap Undies.
But now you don´t have to.
“ We noticed that a lot of brands have a lot of excess product, ” he added.
Those boutiques were eager to unload, so Edward and Michael launched cheapundies.com.The site acts as a clearinghouse for men´s and women´s underwear.
“ I can haggle and deal and get that pricing that everyone else does, however, we do not mark up to the amount that TJ Maxx or Marshall´s would so our deals stand out, ” said Senior Buyer for Cheap Undies Michael Grider.
Edward liked the concept of a daily deal website, so every day at noon a new deal goes live.But you have to act fast-some of these bargains sell out in a matter of hours.
“ We work with Betsey Johnson, on Gossamer is an amazing line that we work with, Lilly of France, Vanity Fair, ” he explained.
And it´s not just skivvies.They sell swimwear, lingerie, and sunglasses.Shoppers can expect to save 70 to 80%.
“ Lingerie is expensive.Some of those sets are $40 or $50.You can come to me and get it for six bucks, ” Michael said.
The last chance section gives shoppers an opportunity to save even more. Each order is hand packed at a Hanover facility and ships anywhere with a flat rate of five dollars.
“ I challenge people to go out and find a better priced intimate than what we're offering, ” said Michael.
“ We´re giving the consumer something that they can afford, before it was like you were splurging on an item, now you can get a lot of product for the same price you´d normally pay for one garment, ” added Edward.
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Story by NBC12